和优良品分销商城系统开发莫经理180_1194_4967

And excellent product distribution mall system development manager 180_ 1194_ four thousand nine hundred and sixty-seven

1. 营销方式人性化

　　微信营销是亲民而不扰民，用户可以自愿式选择和接受，微信公众账号的内容推送即可主动推送也可以把接收信息的权利交给用户，让用户之间选择自己感兴趣的内容。比如回复关键词就可以看到相关的内容，这样使得营销的过程更加人性化。

1. Humanization of marketing methods

Wechat marketing is close to the people without disturbing the people. Users can choose and accept it voluntarily. The content of wechat public account can be pushed actively, or the right to receive information can be handed over to users, so that users can choose the content they are interested in. For example, you can see the relevant content by replying to keywords, which makes the marketing process more humanized.

　　2. 微信成本低廉

　　传统的营销推广成本高，对于微信而言本身使用是免费的，而且使用过程中只会收取低廉的流量费用，那么通过微信开展微信营销活动的成本自然是非常低的。

2. Low cost of wechat

The traditional marketing promotion cost is high. For wechat, its use is free, and only low traffic fees will be charged in the process of use, so the cost of wechat marketing activities through wechat is naturally very low.

　　3. 营销信息到达率高

　　微信公众平台每发一条信息都是以推送通知的形式发送，所以你所发布的每一条信息都会送到你的用户手中，到达率可以说是百分百。

3. High arrival rate of marketing information

Every message sent by wechat public platform is sent in the form of push notification, so every message you publish will be sent to your users, and the arrival rate can be said to be 100%.

　　4. 营销方式多元化

　　相对较为单一的传统营销方式，微信则更加多样化、多元化，支持文字、语音以及混合文本编辑，普通的公众账号可以推送文字、图片、语言三类，或者别的内容。而认证的账号有更高的权限，能推送更加漂亮的图文信息，尤其是语音和视频，可以拉近和用户的距离，让营销活动变得更生动有趣，更有利于营销活动的开展。

4. Diversified marketing methods

Compared with the single traditional marketing method, wechat is more diversified and diversified. It supports text, voice and mixed text editing. Ordinary public accounts can push text, pictures, language or other content. The certified account has higher authority, can push more beautiful graphic information, especially voice and video, can shorten the distance with users, make marketing activities more vivid and interesting, and is more conducive to the development of marketing activities.

　　5. 微信定位营销精准

　　微信公众账号让粉丝的分类更加多样化和多元化，可以通过后台的用户分组和地域控制实现精准的消息推送，也就是说可以把你不同的粉丝放在不同的分类下面，在信息发送的时候可以针对用户的特点实现精准的消息推送

　　微信一对一的互动交流方式具有良好的互动性，精准推送信息的同时更能形成一种朋友关系。基于微信的种种优势，借助微信平台开展客户服务营销也成为继微博之后的又一新兴营销渠道。

　　微博的天然特性更适合品牌传播，作为一个自媒体平台，微博的传播广度和速度惊人，但是传播深度及互动深度不及微信。

5. Wechat positioning marketing is accurate

Wechat public account makes the classification of fans more diversified and diversified. Accurate message push can be realized through user grouping and regional control in the background, that is, you can put different fans under different classifications, and accurate message push can be realized according to the characteristics of users when sending information

Wechat's one-to-one interactive communication mode has good interactivity. It can form a kind of friend relationship while accurately pushing information. Based on the advantages of wechat, customer service marketing with the help of wechat platform has also become another emerging marketing channel after microblog.

The natural characteristics of microblog are more suitable for brand communication. As a self media platform, microblog has amazing communication breadth and speed, but the communication depth and interaction depth are not as deep as wechat.